Celer Technologies, a provider of Foreign Exchange trading technology solutions to banks, brokers, buy-side, ECNs and trading venues, has announced a newly formed alliance with White label eSystems (WLES) of India.
Head quartered in Mumbai White Label eSystems (WLES) is the formation three industry leaders: Bimal Parekh from Sunidhi, Gautam Ashra of Kanji Pitamber and Rajesh Duseja of Govindram & Company. Combined the three management entities bring over 150 years of Markets Trading experience.
WLES has spent over a year exploring potential partners to afford them access to an end to end product suite of advanced eFX tools. Celer’s modular solution built on best in class technology comprises an advanced algorithmic pricing and liquidity engine, routing, execution and hedging tools for strategic risk management, user configurable screens, real-time position management blotters and detailed analytics packages.
The platform and core modules allows greater flexibility for managing flow, internalizing risk and deal flows and allows distribution of automated FX solutions to both internal and external clients.
After a year of exploring potential solution providers we have selected Celer Technologies to become our partner. Their overall flexibility to meet our diverse needs of scale coupled with the ability of their “open source” solution provides our clients not only with an out of the box product ready to deploy but also the ability to develop on-top and inside of an already comprehensive product suite, said Bimal Parekh (Sunidhi), WLES Managing Co-Founder.
The synergies between our organization were clear from the start; WLES depth and breadth of local market experience, their Trading knowledge and extensive reach joined with advanced solutions makes this an exciting partnership and our gateway into the Indian FX market, added Ben Cuthbert, Celer Technologies CEO.